Blog Articles

Most of the tools we talk about stocking your insurance website with are there to help attract, generate, and then convert leads into clients. Once you've sealed the client deal, there are then others you can incorporate into your website to help build that strong client ...

Last week we talked about the essential role Google Analytics plays when it comes to measuring the performance of your marketing initiatives.

Our new ebook is out! Your website is a marketing tool, one of the few that can be accurately measured for effectiveness.

How to set up Google Analytics (Part-1)

Analytics. Good grief, the word even sounds complicated. Although this article is geared toward bloggers who hate analytics, which assumes a level of knowledge about analytics in the first place (after all, how can someone despise something they don't know exists?), let's sum up ...

In November, Google quietly introduced new indexing parameters, with the notable new update being that comments on blogs and facebook will now be searchable by google. What does this mean for you?

You can view your statistics for your website by signing into your account and viewing the dashboard, but that may not always be the easy for you. Learn to set up e-mail notifications that will provide you with custom tracking reports sent right to your inbox.

Google Analytics is one of the most powerful tool available today. Best of all, it's free! It is meant to help you measure and improve your website performance. In this article we explain the various key site measurements, how they are calculated by Google Analytic and we will ...