--- title: [Product Update] - Force Website Dashboard description: Advisor Websites Force provides insight into your financial website usage and traffic statistics. image: https://www.advisorwebsites.com/hubfs/Blog%20images/force_dashboard_version_1.png --- [![NEW AW + SK LOGO](https://www.advisorwebsites.com/hs-fs/hubfs/NEW%20AW%20+%20SK%20LOGO.png?width=400&height=92&name=NEW%20AW%20+%20SK%20LOGO.png "NEW AW + SK LOGO")](https://www.advisorwebsites.com) [Back to All Posts](https://www.advisorwebsites.com/blog) ## [Product Update] - Force Website Dashboard ![Lester Tiro](https://www.advisorwebsites.com/hubfs/0%20(16).jpeg) [Lester Tiro ](https://www.advisorwebsites.com/blog/author/lester-tiro) • Posted on Jun 1, 2017 ![](https://www.advisorwebsites.com/hubfs/Blog%20images/force_dashboard_version_1.png) As you may have heard we recently launched a new product for financial advisors to build websites.  Our new product called Force has a sleek new look and has an updated dashboard that allows users for interpretation of your website statistics on one page.  While most advisors are not web data analysts by trade, we identified key metrics that will be useful for you when analyzing visitor statistics. **Leads This Year** ![Leads Per Year Financial Advisor](https://www.advisorwebsites.com/hs-fs/hubfs/Blog%20images/Leads%20Per%20Year.png?width=410&height=170&name=Leads%20Per%20Year.png "Leads Per Year Financial Advisor") The leads panel on the Force dashboard allows users to track their overall [lead generation](https://www.advisorwebsites.com/advisor-biography-templates) per year.  For a detailed analysis on leads generated users would need to visit the statistics page for more information. If you'd like to take it a step further and talk to one of our experts about generating leads through your financial website, [book your demo right now](https://www.advisorwebsites.com/demo).   [![](https://no-cache.hubspot.com/cta/default/572187/8d59a1e2-6e88-44fc-8b3e-37b5041ab20b.png)](https://cta-redirect.hubspot.com/cta/redirect/572187/8d59a1e2-6e88-44fc-8b3e-37b5041ab20b) # **Visitors This Week** **![Visitors This Year TrafficFinancial Advisor](https://www.advisorwebsites.com/hs-fs/hubfs/Blog%20images/VisitorsThisYear.png?width=411&name=VisitorsThisYear.png "Visitors This Year TrafficFinancial Advisor")** This displays the number of unique visitors to the user's website.  Unique visitors refers to the number of individuals that visit your website during a week period regardless of how often they visit.  For a detailed analysis on website traffic users would need to visit the statistics page for more information.  **Notice Board** **![Notice Board for Financial Advisors](https://www.advisorwebsites.com/hs-fs/hubfs/Blog%20images/NoticeBoard.png?width=414&name=NoticeBoard.png "Notice Board for Financial Advisors")** The top right side of the dashboard is our notice board to display product announcement, recent blog articles, and upcoming webinars. **Site Traffic** **![Site Traffic for for Financial Advisors](https://www.advisorwebsites.com/hs-fs/hubfs/Blog%20images/Site-Traffic.png?width=685&name=Site-Traffic.png "Site Traffic for for Financial Advisors")** This displays a general overview of your website site traffic. For a detailed analysis on website traffic users would need to visit the statistics page for more information.  **Top Content** ![Top Content on Website for for Financial Advisors](https://www.advisorwebsites.com/hs-fs/hubfs/Blog%20images/top-content.png?width=685&name=top-content.png "Top Content on Website for for Financial Advisors") Top content is of the most important reports for your website statistics. Your top content defines what your viewers are most interested when visiting your website. This statistic is incredibly important becasue the feedback that will help you improve your [content strategy](https://www.advisorwebsites.com/blog/blog/general/content-promotion) planning. **Latest Updates:** **![Latest Updates for for Financial Advisors](https://www.advisorwebsites.com/hs-fs/hubfs/Blog%20images/Latest%20Updates.png?width=685&name=Latest%20Updates.png "Latest Updates for for Financial Advisors")** This section of the dashboard keeps advisors updated on the latest activities concerning the website. This section includes recent articles published, new pages created, team member added and much more. Plus, it also serves as a reminder for advisors to be more active on their website and keep it up-to-date. You think it's TOO good to be true? Maybe you should check it out for yourself! **Sign up for our [14-day trial](http://signup.advisor.ws) now!**    ![CEO-Graham](https://www.advisorwebsites.com/hubfs/CEO-Graham.png) ### About Advisor Websites, A Snappy Kraken Company *Founded in 2012, we specialize in helping financial advisors stand out and grow their business online with conversion-friendly, personalized websites and targeted digital marketing solutions, all of which follow FINRA and SEC guidelines.* Find Out More With A Personalized Demo   **Disclaimer:** The content of this article is for informational purposes only. If you are planning to implement a new marketing practice and are unsure what the regulations are, always contact your compliance department first. ### Book A Demo Today ![blog-book-a-demo-img](https://www.advisorwebsites.com/hs-fs/hubfs/blog-book-a-demo-img.png?width=129&name=blog-book-a-demo-img.png) Learn how our personalized approach to digital marketing will take your business to the next level. [ Book a Demo ](https://www.advisorwebsites.com/book-a-demo) ### Join the 25,000+ financial advisors who get articles, tips and advice, right to their inbox! ### Enjoy this post? Share it with others. [**](http://www.facebook.com/share.php?u=https://www.advisorwebsites.com/blog/force-website-dashboard) [**](http://www.linkedin.com/shareArticle?mini=true&url=https://www.advisorwebsites.com/blog/force-website-dashboard) [**](https://twitter.com/intent/tweet?original_referer=https://www.advisorwebsites.com/blog/force-website-dashboard&url=https://www.advisorwebsites.com/blog/force-website-dashboard&source=tweetbutton&text=%5BProduct+Update%5D+-+Force+Website+Dashboard) [ Previous ](https://www.advisorwebsites.com/blog/12-financial-website-design-terms-you-should-know) [ Next ](https://www.advisorwebsites.com/blog/advisors-ask-video-marketing-for-financial-advisors-with-vyral-marketing) ## Recommended Articles [![](https://www.advisorwebsites.com/hubfs/16-1.png) ](https://www.advisorwebsites.com/blog/financial-advisor-marketing-innovator-snappy-kraken-acquires-advisor-websites) ## [Financial Advisor Marketing Innovator Snappy Kraken Acquires Advisor Websites](https://www.advisorwebsites.com/blog/financial-advisor-marketing-innovator-snappy-kraken-acquires-advisor-websites) With this acquisition, Snappy Kraken will significantly grow market share while simultaneously expanding its capabilities for serving advisors with ... [![](https://www.advisorwebsites.com/hubfs/Resources%20Placeholder%20Image%20(1).png) ](https://www.advisorwebsites.com/blog/advisor-websites-releases-state-of-the-industry-report) ## [[NEWS] Advisor Websites Releases Inaugural State of the Industry Report](https://www.advisorwebsites.com/blog/advisor-websites-releases-state-of-the-industry-report) Advisor Websites’ Inaugural State of the Industry Report Analyzes Successful Digital Marketing Strategies for Financial Advisors Survey of nearly 500 ... [![](https://www.advisorwebsites.com/hubfs/scott-graham-5fNmWej4tAA-unsplash-1.jpg) ](https://www.advisorwebsites.com/blog/the-3-fundamentals-to-any-financial-advisors-digital-marketing-strategy) ## [The 3 Fundamentals to Any Financial Advisor’s Digital Marketing Strategy](https://www.advisorwebsites.com/blog/the-3-fundamentals-to-any-financial-advisors-digital-marketing-strategy) As a Financial Advisor, your digital marketing strategy is one of the most useful tools in generating new leads for your business. However, it can be ... [![NEW AW + SK LOGO - WHITE LOGO](https://www.advisorwebsites.com/hs-fs/hubfs/NEW%20AW%20+%20SK%20LOGO%20-%20WHITE%20LOGO.png?width=1300&height=300&name=NEW%20AW%20+%20SK%20LOGO%20-%20WHITE%20LOGO.png "NEW AW + SK LOGO - WHITE LOGO")](https://www.advisorwebsites.com) Get promos, tips, and news right to your inbox! **Services** - [Personalized Website Designs](https://advisorwebsites.com/personalized-website-design/) - [Digital Marketing Solutions](https://advisorwebsites.com/digital-marketing-solutions/) - [Additional Services](https://advisorwebsites.com/additional-services/) - [Client Website Redesign](https://advisorwebsites.com/client-website-redesign/) - [Enterprise](https://advisorwebsites.com/enterprise/) **Explore** - [About Us](https://advisorwebsites.com/about-us/) - [FAQ's](https://advisorwebsites.com/faq/) - [Blog](https://advisorwebsites.com/blog/) - [Careers](https://snappykraken.com/careers) - [Contact](https://advisorwebsites.com/contact-us/) **Support** - [Knowledge Base](https://support.advisorwebsites.com/en/support/solutions) - [Submit a Ticket](https://support.advisorwebsites.com/en/support/tickets/new) - [Compliance Support](https://support.advisorwebsites.com/en/support/solutions/35000139004) - [Support](https://support.advisorwebsites.com/en/support/home) **Legal** - [Terms of Use](https://advisorwebsites.com/terms-of-use) - [Privacy Policy](https://advisorwebsites.com/privacy-policy) - [Accessibility](https://advisorwebsites.com/accessibility) Advisor Websites™ is a global leader in website software for the financial and insurance industries. Our award-winning web-based platform is used by professionals including Financial Advisors, Registered Investment Advisors (RIA), Certified Financial Planners (CFP), Insurance Agents and Brokers to create and manage compliant and user-friendly websites. [* * ](https://www.instagram.com/advisorwebsites/) [* * ](https://twitter.com/advisorwebsites) [* * ](https://www.linkedin.com/company/advisor-websites/) [* * ](https://www.facebook.com/advisorwebsites/) ©2026 Advisor Websites™. All rights reserved. ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Lester Tiro", "url" : "https://www.advisorwebsites.com/blog/author/lester-tiro" }, "datePublished" : "2017-06-01T17:09:39.000Z", "headline" : "[Product Update] - Force Website Dashboard", "image" : [ "https://www.advisorwebsites.com/hubfs/Blog%20images/force_dashboard_version_1.png" ], "mainEntityOfPage" : { "@id" : "https://www.advisorwebsites.com/blog/force-website-dashboard", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://www.advisorwebsites.com/hubfs/AWR%20Assets/Email_Signature/AW%20SK%20Email%20Signature%20Assets%20MAY%202022/NEW%20AW%20+%20SK%20LOGO%20FOR%20EMAIL%20SIG.png" }, "name" : "Advisor Websites" } } ```