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    FINRA Social Media Rules in 9 Slides

    SunGuard Data Systems, as commissioned by Securities Technology Monitor, have done a good job at summarizing FINRA's regulations regarding social media practices (which can be seen here). We've summarized the slides in written form below - check them out to make sure you're ...

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    Topics: compliance for social media, FINRA compliance, General, measuring social media, Social media for financial advisors

    Targeting and Measuring Social Media Objectives

    Marketing Sherpa 's chart of the week is highlighting the targeting and measuring of social marketing objectives, such as increases in website traffic, increases in lead generation or sales revenue.

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    Topics: measuring social media, Social Media, Social media for financial advisors, targeted social media strategies