Client Success Stories

Search Engine Optimization Case Studies

See how three of our clients increased their website's organic traffic as a result of our SEO Add-On Package. 

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Case Study #1 

SEO Case Study1

ABOUT THIS CLIENT:

This client is a small independent firm with a 2 person team, located in the heart of Austin, Texas. Their client base is largely local, and their niche demographic is 50+ nearing retirement. Their services focus on fiduciary financial planning and investment management for individuals and families. 

CLIENT'S ASK:

The client redesigned and updated their website one year prior and were looking to increase their organic traffic. This firm started their SEO Add-On in June 2019. Here is a look at their success within the past year!

RESULTS:

Four month organic traffic growth to client's website after SEO Add-On Purchase:

Jul 2019 - Oct 2019 Total Website Traffic 948
Nov 2019 - Feb 2020 Total Website Traffic 1673
SEO Growth  76.48%

 

 

 

 

 

 

Case Study #2 

SEO CaseStudy 2

ABOUT THIS CLIENT:

This is a client with a medium size firm (team of 8), located in Lakewood, Colorado. They specialize in family wealth management and life transitions such as retirement planning, family milestones, and career changes. The majority of their clients are based locally in Colorado.

CLIENT'S ASK:

A few months after launching their website, this client wanted a boost in driving local traffic. Their SEO Add-On began in January 2019 and is still showing strong results a year later! 

RESULTS:

Four month organic traffic growth to client's website after SEO Add-On:

Jun 2019 - Sept 2019 Total Website Traffic 417
Oct 2019 - Jan 2020 Total Website Traffic 508
SEO Growth  21.82%

 

 

 

 

 

 

Case Study #3 

SEO CaseStudy 3

ABOUT THIS CLIENT:

This client is based in Columbus, Ohio and services clients all over the USA! Their team of 5 specializes in retirement planning, tax planning, and individual wealth management for predominantly empty nesters and business owners.

CLIENT'S ASK:

Being in business for 15+ years, this client has deep roots in their local community, and was looking to generate more leads from neighbouring states. They purchased the SEO Add-On in January 2019, here is a look at their their results! 

RESULTS:

Four month organic traffic growth to client's website after SEO Add-On:

May 2019 - Aug 2019 Total Website Traffic 814
Sept 2019 - Dec 2019 Total Website Traffic 1016
SEO Growth  24.82%

 

 

 

 

 

 

OUR APPROACH: 

Each of these three clients worked closely with our in-house SEO Experts to assess and review their current site to identify opportunities for optimization. All images, copy and page meta tags were reviewed, and our SEO Experts identified the top 20 pages that had the greatest impact on their website’s organic search results.

Once the initial consultations were completed, our SEO Experts created a customized implementation roadmap for each and adjusted their websites accordingly. Here are the three core areas our team optimized for each client: 

Google Configuration 

  • Registered and optimized Google Business listings 
  • Configured Google Maps Identification for high visibility 
  • Submitted custom sitemaps to Google

Site Optimization 

  • Implemented title tags for each website page 
  • Created meta descriptions for site pages to increase visibility 
  • Built internal page aliases with SEO friendly keywords 
  • Optimized images and additional content to decrease page loading time
  • Improved integration with social media platforms to automate publishing to those accounts

Analytics & Reporting 

  • Created a Google Analytics accounts to collect specific site data 
  • Configured Google Analytics with custom reports to identify trends 
  • Identified key metrics to analyze results 
  • Customized editorial calendar to simplify publishing dates and times

 

 

Find out how the Search Engine Optimization Add-on can help your business! Fill out the form below: