Advisor Websites quoted by Investment Executive in two articles about blogging

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Fiona Collie from Investment Executive called me about a week ago with some questions about blogging for financial professionals. she wanted to know if I had any tips or resources to share with their readers.

This 20 minutes interview turned out to be a great discussion about blogs and the financial services industry, and Fiona decided to break her article into two posts (see below).

I hope you will find these articles of value and encourage you to leave a comment below or share this blog post across your social networks.

Build a wildly popular blog

Published by Investment Executive - January 16, 2012
"The blog is a great foundation for a successful social media strategy," says Loic Jeanjean, director of web marketing with Vancouver-based Advisor Websites. To create a successful blog, you must have a strong desire to build a community of readers — and have a compelling story share.... Read the full article online.

Start a blog and stand out

Published by Investment Executive - January 12, 2012
A blog is a great tool to help advisors connect and build relationships with prospects, says Loic Jeanjean, director of web marketing with Vancouver-based Advisor Websites. A blog will make your business stand out, Jeanjean says. Only about 5% of advisors blog; the rest are probably held back by the modest time commitment required or worries about compliance.... Read the full article online.

You might also like this white paper: Social Media and Websites Integration


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Topics: Blogging, blogging for advisors, why advisors should be blogging